Tuesday, February 24, 2009

*The Tar Sands, and ForestEthics, get major attention in the media

http://www.forestethics.org/article.php?id=2279

ForestEthics has a long history of gaining major media attention with edgy ads, and we've struck again. This time, we shed light on the dirtiest oil on Earth, Canada's Tar Sands:

  • We teamed up with the Mikisew Cree and Athabasca Chipewyan First Nations to place a full-page ad in USA Today, depicting Canadian Tar Sands oil oozing over the continental United States.
  • Also, we ran "Personals" ads directed at Obama during his recent visit to Canada.